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Dating On Campus: 10 Lessons To Spice Up Your Social Life

By April Masini

If you are ready to start winning in the dating world, follow this simple strategy for success:

Lesson 1: First Impressions
They are immediate, long lasting, and usually permanent. Regardless of how great you are, and no matter how sweet you can be once someone gets to know you, the reality is, your dating success will be based almost entirely upon the other person's initial sense of who and what you are.

Lesson 2: If you want the part, look the part
Statistics show that how we appear speaks more about us, and is more important, than what we say verbally.

Lesson 3: Act the part
It is a fact that in our personal affairs, as in all our business dealings, we sell ourselves first. Poor attitude, image, and behavior will adversely affect your dating success, just as it will negatively affect your success in business.

Lesson 4: Be the part.
The initial impression you make on a prospective date predicts whether she (or he) will take the time to get to know you. Dating, as well as business, is all about sales. You must think of yourself as a product and the person you want to date as the buyer.

Lesson 5: Dating is about sales and sales is a numbers game
If you want to multiply your success immediately in dating (or just about anything else), learn, understand, and embrace the concept behind "the numbers game." Accept and follow these tenets:

You are a product;

You are the product's salesperson, its packager, and its advertiser;

The person you're trying to attract is your customer. They make their buying decisions based upon presentation, packaging, and advertising.;

The world's best salespeople don't have a 100 percent sales rate, a 75 percent rate, a 50 percent or even a 25 percent rate. The world's best salespeople are lucky to maintain a 10 percent sales rate and count themselves lucky if one out of every ten "pitches" results in a sale.

Lesson 6: Confidence = success
The number one quality both men and women seek in a date or a mate is confidence. Confidence is also the key attribute that all professional salesmen must possess in order to be successful. People do not buy products or services from someone who has no confidence in themselves or the products they represent.

Lesson 7: Establish a goal
A confident person is one with a plan and a goal. What's yours?

Lesson 8: Know your target market and give what they want
Understand to whom you are trying to sell yourself and what they are interested in buying.

Lesson 9: Analyze the competition and do things better
Just as you would study a competitor in business or a rival sports team, study your dating competition if you want to win!

Lesson 10: Take action and follow through
Deal with your fear of rejection. Stop investing your energy and self-worth in outcomes. Instead ofthinking of 'misses' as 'failures,' think of them as 'practice shots'. Dating is a process. Stop placing so much importance on what the person you are interested in thinks of you. After all, you don't know if you would even like them once you get to know them, do you?

Set small goals and accomplish them, one by one. Get passionate about your goals and your life. Enthusiasm is contagious, if you are excited about your life, people will be excited about being with you.

Dress for success. Always put your best foot forward And don't forget to perfect your sales pitch. If you keep doing the same thing, you will keep getting the same result.

Bonus Lesson: Live as if there may be no tomorrow
Realize there are no guarantees, no dress rehearsals, and (usually) no second chances. Make each day "your day," one in which you did all that you could do.

Nicknamed "the new millennium's Dear Abby," by the media, April Masini is author of the best-selling book Date Out Of Your League, and is the publisher of AskApril.com the edgy, provocative dating and relationship online magazine. April writes what Dear Abby will never print, and what your shrink doesn't have the guts to tell you! Visit www.askapril.com for more dating success information.



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